Outdoer

ABOUT

Outdoer’s mission is to inspire people to spend more time outside by creating stylish, functional gear that elevates everyday moments.

ROLE

Brand Designer

GOAL

Refresh brand messaging, logo, color palette, type system, and and conceptualize campaigns that reflect Outdoer’s values and mission.

DELIVERABLES

Brand Identity

Brand Strategy

Visual Identity

Moodboard

Color Palette

Logo/Type System

Mockups/Campaign Concepts